Step into a world of sophistication at Primms, where timeless fashion meets modern elegance. Discover exclusive designer pieces, statement event wear, and effortless resort styles—all handpicked to refine your wardrobe.
Whether shopping online or experiencing our boutique in Winston-Salem, let us curate a look that makes you feel your best.

Brand Favorites
- Christy Lynn
- Apiece Apart
- Simkhai
- Frances Valentine
- Exquise